E-Commerce Essentials: How to Choose the Right Box Size for Your Product

As a small business, once you have prepared your order, the next and most major step is to send it to the customer without damaging it during transportation.

Nowadays, custom packaging can be a go-to solution for shipping and order delivery. Personalized e-commerce packaging uses customized e-commerce boxes for diverse types of products.cus

Hence saving the items during transit.

This article explores how you can choose the right box for your products.

1. Packaging Terminologies

The most daunting task in selecting the right e-commerce box is communicating your needs to the packaging supplier. It’s hectic and frustrating because you might be unfamiliar with material options and packaging types. Therefore, you must have some basic understanding of packaging terminologies to help you get the right size for e-commerce boxes.

 a. Packaging

It includes all the materials, casings, coverings, boxes, and cushioning materials used to protect the products during distribution. 

Packaging can be.

1. Primary packaging: the basic box and wrapping materials.

2. Secondary packaging: the added material used to protect the primary packaging.

3. Tertiary Packaging: case packs for shipping items to warehouses.

b. Standard packaging

It is the premade packaging available from the packaging manufacturers. It is an affordable choice as they are premade and ready to be used.

c. Custom Packaging:

 This is the custom-made packaging that can be tailored to meet the requirements. It includes complete customization of box shape, box size, box branding, and design.

2. Product measurement

When customizing shipping boxes for e-commerce, it is important to have the product size. Product measurement helps you decide the size of the box.

Product measurements include the length, width, and height of the products. These measurements can be used to figure out the size of the box.

It is important to get the right measurements because an exceptionally large box for a small product increases the chances of the product getting damaged during transportation and vice versa.

3. Matching products to standard boxes

The easiest way to select the right e-commerce box is to choose from the standard boxes available. These are fantastic ways to get started as a small business. There are pre-made boxes, but they are not as durable as the custom boxes. Whenever you’re selecting a standard box, the easiest way is to choose a box that perfectly fits your product. Because the bigger the box, the more expensive it will be. It is ideal to select the box according to your desired product size to save extra dollars. If you’re packaging fragile items, it’s ideal to choose a slightly bigger box and add some padding and extra protection. This helps protect the products from getting damaged during shipping and transportation.

4.  Standard vs. Custom Box Size

Whenever you select the right box size for your e-commerce product packaging, there will be two rivals with their pros and cons: standard boxes and custom boxes. Both have their benefits, and both are equally trustworthy.

But at the end of the day, it is your call.

Standard-sized boxes are extremely affordable because they are produced in large quantities; their production costs are minimized. These boxes are available on-the-go. As a small business, if you’re looking for an easier choice, these can be your best friends. All you have to do is pick a box according to your requirements, pack your stuff, paste your logo, and your products are ready for delivery. The one great thing about them is that they are harmonious in their packaging, and their turnaround is very quick.

On the other hand, custom-sized boxes are special boxes that are made to meet the special demands of the customer. The amazing thing about them is that they are custom-made boxes with a variety of sizes and spacing options. Customized boxes improve the unboxing experience of customers because they are curated after thoughtful consideration for a targeted audience. The biggest plus of these boxes is that they help businesses level up their branding game. With custom-sized boxes, businesses have the full freedom to produce their branding strategies and ethics.

5. Packaging options

As a small business, you should consider the right product packaging to choose the right box for your product. It’s not wise to pack the product alone in an empty box; it will increase the chance of the product getting damaged.

 Hence, more protection must be used. These include padding and fillers.

There are several types of padding and fillers. Some filers, like tissue paper, barely take up any space, but Styro Form is bulky and takes up a lot of space in the box. When packaging fragile items with bulky padding, the box size must be kept according to the items and their padding.

Conclusion 

Product packaging is very important when deciding on the size of the box that is required to protect the product during transit and make it more visually appealing to the customer. The first fundamental steps for a small business are to become familiar with packaging terminologies and to determine your products’ accurate measurements. It is also important that the nature of the products be taken into consideration, as the products may require additional packaging. At the same time, the process of unboxing gives a customer a better impression of the brand, which may lead him to become loyal to the brand.

Consider RYT Packaging as your trusted e-commerce packaging box manufacturer!

We can help you find the best e-commerce box for your products.

Our range of customization options helps you make the best decision.

Start your journey today and get a free quote!